Chief Medical Officer Tara Dall, MD Keynote Speaker at 4th Annual Prevention & Wellness Congress
Event to challenge how people think about wellness industry, offer new ideas for innovative employer health programs

RICHMOND, VA (MAY 1, 2014) – Health Diagnostic Laboratory, Inc. Chief Medical Officer Tara Dall, MD will share The Truth Inside You: Why Traditional Cholesterol Testing Fails to Prevent Costly Conditions at the 4th Annual Prevention & Wellness Congress in San Diego, Calif. on May 7-8. 

The two-day conference will focus on the future of wellness programs in a maturing wellness industry. Speakers will challenge the way attendees think about worksite wellness, and incite meaningful idea exchange through the lens of real employer experiences. Dr. Dall will share how innovative organizations are taking advantage of pioneering wellness technologies for a more comprehensive approach to health improvement that delivers measurable outcomes, such as heart disease and diabetes prevention, increased productivity and performance, and reduced healthcare expenditures. 

“Cardiovascular disease and diabetes are two chief drivers of healthcare costs that account for over $600 billion in spending each year. Considering the ineffectiveness of current risk assessment methods for these diseases, it’s no wonder they are consistently the highest claims costs for employers,” Dr. Dall says. “Cardiovascular disease is preventable and reversible, and as healthcare costs spiral out of control, employers must seek new approaches to ease their financial burden. Their wellness programs need to be preventive, participatory and proactive. Comprehensive lab testing to identify hidden risk for disease paired with effective engagement strategies is an outcome-driven and cost-effective wellness strategy.”

Prior to joining HDL, Inc. in 2012, Dr. Dall formed the first fully-certified Level II lipid clinic in the U.S. In 2008, she founded Advanced Lipidology, a Wisconsin-based patient center with the goal of detection and aggressive treatment of atherosclerotic cardiovascular disease. In private practice since 2001 and a published author in the field of lipidology, Dr. Dall holds a medical degree from of the University of Wisconsin-Madison and is a sought-after international speaker, well known for her passionate delivery of complex medical topics in simple terms. A co-founder of clinical professional development site, Dr. Dall has a special interest in advanced biomarker testing and the role of insulin resistance in cardiovascular disease, women's heart disease, polycystic ovarian syndrome, and pediatric obesity. 

About Health Diagnostic Laboratory, Inc.
Founded in 2008, Health Diagnostic Laboratory, Inc. (HDL, Inc.) is a leader in health management offering a comprehensive test menu of biomarkers that uncover risk for cardiovascular disease, diabetes, and related diseases. HDL, Inc.’s systematic approach identifies specific factors contributing to disease and provides a basis for more targeted treatment, allowing physicians to more effectively manage their patients and individuals to take steps to improve their health. Individuals receive a personalized overview of their risk factors along with intensive counseling from expert Clinical Health Consultants. This tailored health coaching, generally provided at no additional cost, improves compliance and enhances satisfaction. Through the My Health Counts program, HDL, Inc. delivers comprehensive testing and wellness services to populations, including employers and value-based, integrated care models such as Accountable Care Organizations (ACOs) within health systems. My HDL Hub locations offer physicians, patients, and individuals a site for receiving blood draws and health consultations in a relaxed, contemporary setting. HDL, Inc. is a CLIA-certified, CAP-accredited laboratory. For more information, visit, and make HDL, Inc. part of your digital lifestyle at and on Twitter @hdltweets. 

MEDIA CONTACT: Jeff Kelley / 804.370.3257 /

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